Boca Raton Episode 130 – Tracy Tilson – President of Tilson PR
Boca Raton

 
 
00:00 / 00:56:18
 
1X
 

Tracy Tilson / Tilson PR

The power of inspiration and creativity.  When Tracy Tilson founded Tilson PR, a full-service public relations firm, it was because she loved coming up with ideas and campaigns and then pitching them to clients and ultimately to the media to cover.  Now after 25+ years of working in the public relations field with national clients like Staples, Avery Dennison, Liberty Mutual, Bonefish Grill, Outback Steakhouse and a host of other clients from different sectors, she has found that the key to longevity, relevance and success is determination, hard work, integrity and creativity.  In the public relations field, like other industries and categories of service, there are the tried and true tactics that create relationships, and amplify a person, company’s messaging, goals, and purpose….and although the tactics may be predictable, it is ultimately the enthusiasm and passion for possibilities that help determine success and keep each day fresh.

Now, 100+ Go Daddy URL’s saved for potential passion projects or new business ideas, she still finds everyday as an opportunity to create and share ideas, thoughts and encouragement that we all can use. Creativity, tapping into resources and persistence are some of the key reasons why her Passion Projects have gone from ideation to reality, like Walkitate – an initiative that touts the power of walking as a creative and meditative tool; and Use Your Gift Card, LLC  which now hosts National Use Your Gift Card Day and is embraced by both national media and retailers, restaurants and consumers; along with a host of other ideas and concepts that are on the “to be developed” docket.

Connect with Tracy Tilson on Linkedin!

Medium Article: https://medium.com/authority-magazine/tracy-tilson-of-tilson-pr-why-passion-and-energy-are-everything-7fbb62804536

 

 

Jason Hill / Client Focused Advisors
(Host)

Kevin Cox / Adams Center for Entrepreneurship at FAU
(Co-Host)

Tracy Tilson / Tilson PR
(Guest)