What Is The Best Healthcare Plan For The Future?
Norman de Greve / Chief Marketing Officer of CVS Health
June 13, 2021
Guest Bio
Norman de Greve / Chief Marketing Officer of CVS Health
As the Chief Marketing Officer for CVS Health, Norm is responsible for developing and implementing the marketing strategy to grow the retail business and strengthen the CVS Health brand.
He has been recognized by Fast Company as one of the 100 Most Creative People in Business, PR Week as one of the 50most influential people in health, The Internationalist as one of the most Inspiring Marketers of the 21st Century, and the Institute for Real Growth as a da Vinci CMO.
Prior to joining CVS Health, Norm was President of the Boston and Detroit offices of Digitas. In his 14 years there, he helped grow the company into a world leader in marketing and developed a number of its offerings.
Prior to joining Digitas, Normworked in management consulting and investment management.He earned a Bachelor of Arts degree from Ithaca College and an MBA with Honors from University of Chicago Graduate School of Business.
Norm is currently the North American Chairman of the Mobile Marketing Association (MMA). He also serves on the Boards of the Association of National Advertisers (ANA) and the Ehrenberg-Bass Institute for Marketing Science. In a past life, he was a Chartered Financial Analyst (CFA).
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